Thursday, May 1, 2014

Preview: Essence - Hup Holland Hup Summer 2014 Collection

Gooooooaaaaal! The time has finally come – the World Cup is back in the summer of 2014 and all eyes will be on Brazil! And Essence is here to ensure that everyone’s in the mood for soccer with the new trend edition “hup holland hup!”. Whether you’re heading to the Public Viewing with an authentic stadium atmosphere, a fun soccer garden party with a BBQ or staying at home in a cozy group in front of the TV – no matter where you watch the next game, essence offers the perfect fan equipment! The products are not just cool, super practical and a guaranteed hit on the fan miles, they’re also a perfect match for the Dutch football team’s kit. In addition to the popular fan face pen in the country colors, the unique must-haves of this trend edition include the individual paper lashes with a soccer design, the body tattoos with awesome soccer motifs as well as clips in red-white-blue to jazz-up any fan outfit. Let’s kick it… with essence!

International Launch Date – June 2014 at Muller, DM and local drugstores.

Nail polish Team manicure! The longlasting nail polishes in red, white and blue are sure to put you in the mood for the next World Cup game – whether you apply them individually or one after the other for an awesome Holland look. Either way, this nail style is sure to attract plenty of attention. Available in 01 topscorers, 02 hattrick!, 03 wilhelmus van nassouwe.

HandGelHands up! Hands up! Easier than ever and ready for action on every fan mile: with this hand gel, you can keep your hands totally clean without soap or water and give them a lovely, fresh fragrance at the same time! There are tiny round red-white-blue particles in the texture for a visual highlight. Let’s go… it’s time to score goals, Holland! Available in 01 hands!

Fan Pen Fan cult! The fan pen belongs in your beauty bag for each Holland game. This way, you can paint the Dutch flag on your face and body accurately and easily – and so can all your soccer friends! Let the soccer party begin! Available in 01 oranje boven!

Stickers – Blow the whistle for creative nail and body styles! Turn your nails and body into athletic eye-catchers with these fan stickers. Simply select a motif, carefully peel off the foil, place on the desired area of skin and press down. For longlasting nail designs, cover the stickers with a coat of clear nail polish to keep them in place – this way, the celebration will last twice as long! Available in 01 op de stip.

Armband – Hands up! The stylish armband completes every fan outfit and is sure to be a true eye-catcher when you next raise your arms to do the laola wave. Available in 01 langs de lijn.

World Champion Hair Tie – Kick the round thing into the square! With these hair ties, you can go totally wild cheering for Holland next time they score a goal. Not only do the hair ties look great with the Dutch colors and lettering on the two balls, they also reliably keep your hair in place. Available in 01 girl of the match.

Clip – Cool clip! The trendy, multifunctional clips can be attached to your kit, your bag and your hair – or anywhere that needs an extra portion of fan-feeling! Available in 01 olé olé olé olééé.

Lashes – Flutter those lashes! The false paper lashes are an absolutely individual beauty accessory for all soccer fans! You’re already sure to win the World Cup for the most gorgeous eyes while you cheer on your favorite team! Available in 0101 blik op het doel!

Love, UniqaPoly

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